Suzanne Baran — Content Strategy & Content Marketing Services based in Los Angeles, CA

Cisco Linksys E-Series

content strategy, site redesign, content creation, seo, keyword research, ux, metadata

home.cisco.com/en-us/home

Restructure content, purchase path and user flows for Cisco’s new E-Series router product line.

ForCisco Linksys

Create a social and content strategy for the new Linksys E-Series router line. Drive traffic to the site instead of third party retailers such as Best Buy and Amazon.

Wrote and structured all copy on page.

Grouped products according to metrics and analytics, conducted keyword search and re-structured the page based on findings and recommendations.

Re-wrote and structured content strategy for each feature.