JINZA Bridal Couture - Increased SEO traffic by 35% in 5 months

Jinza Bridal Couture, a custom made to order bridal boutique in Los Angeles and San Francisco faced a customer acquisition dilemma.

The boutique’s foot traffic was primarily based on referrals, seasonal shifts, and word-of-mouth.

To increase site traffic, I created a detailed SEO audit and plan. I helped execute new page layouts, headlines, calls to action, information form requests, imagery suggestions and blog topics.

I wrote a Google Review and helped the owner craft social media content to garner more reviews.

The Google Review received 1,000 page views within a few months and customers began trickling into the store. The site receives an average of 800 views today.

Role
Content Strategist, Copywriting, Page Layout, SEO
Date
March 2017-July 2017
Type
SEO, content, copy
URL
www.jinzabridal.com